Product Designer specializing in 0-1 experience design and design systems for AI & Web3 products, shaping products that have reached 10M+ users.
Covering domains across AI infrastructure, DeFi protocols, L1 chains, and Mini-Apps. I excel at defining user problems in ambiguous business opportunities, scoping MVPs, and transforming complex on-chain processes into frictionless product experiences.
What I do best
0-1 Product Design
Collaborating with PMs on product definition, competitive analysis, scoping MVPs, user journey design, interactive prototypes, and high-fidelity UI.
Data-Driven Design
Identifying business bottlenecks, implementing design solutions, and driving business growth.
Complex Workflow UX
Onboarding, wallet connections, on-chain transaction states, reward mechanisms, and failure recovery design.
Design Systems
Figma component libraries, cross-product UI guidelines, and design-to-engineering handoff standards.
AI & Web3 Domains
AI products, DeFi protocols (CDP/LSD/DEX), L1 blockchains, and Mini-Apps.
AI-Augmented Workflows
Leveraging Claude, Codex, and Antigravity for competitor analysis, user journey mapping, and interactive frontend prototyping.
Experience
Product Designer (PD)
Zhongyin Tech, Hangzhou
Led 0-to-1 experience design for AI and Web3 products. Transformed complex on-chain operations, transaction states, and reward mechanisms into low-friction user experiences. Established cross-product UI components and design patterns to improve reusability and collaboration efficiency.
Lead UED Designer
Youli Finance
Managed a team of 4 designers. Established design review, visual standards, and engineering handoff processes. Built product component libraries that improved design-to-engineering delivery efficiency by 40%.
Landscape Designer
HZS Architecture
Participated in landscape planning for residential, commercial, and urban public spaces. Responsible for preliminary research, conceptual solutions, spatial flow, and node experience design.
Recent Projects
DGrid.ai
- Designed a 1-click installation experience for DGrid nodes, collaborating with engineering to compress the OpenClaw setup from 2 hours to 10 minutes
- Designed the DGrid OTC Marketplace from 0 to 1, aggregating seller orders into a browsable market and designing single & batch buy mechanisms, improving tDGAI trading efficiency
- Led the design of DGrid Staking incentive mechanisms, transforming staking, yield expectations, lock periods, and reward claims into clear user paths to reinforce the hold/stake/earn value loop
SMT Meme Trading
- Defined a lightweight Meme Token trading concept for mass-market users from 0 to 1, lowering the barrier to entry compared to dense, complex professional on-chain trading tools
- Converged the product positioning to a core path of discover → understand → deposit → trade, reducing cognitive load for new users regarding wallets, gas, slippage, and on-chain jargon
- Designed trending asset feeds, simplified token details, and quick deposit/trade experiences, compressing scattered on-chain data into key decision metrics like price impact and estimated output
Capybara — Mini-App
- Led the 0-1 MVP experience design for a P2E Mini-App, defining onboarding, core task loops, SPIN viral events, and reward feedback paths
- Lowered user cognitive load via a single-CTA first screen and progressive disclosure. Reached 1M users with an 80%+ lower CAC through an invite/stake/reward closed loop
- Optimized the referral funnel based on behavioral data, turning drop-off points into growth opportunities and driving user base expansion from 1M to 5M+
GXC Network (L1 Blockchain)
- Responsible for L1 core product UX, covering on-chain data dashboards, Staking, and Governance modules, enabling users to understand network health and participate in governance
- Designed the on-chain data visualization architecture, organizing blocks, transactions, nodes, gas, and network activity into highly interactive, readable dashboards
- Led the design of Staking and Governance interactions, clarifying staking states, yield expectations, and voting progress to lower the operational threshold for participating in public chain staking
Education
Nanning Normal University
BA in Art and Design
Skills
- Design Tools:Figma, Midjourney, GPT Image2
- AI Workflows:Claude, Codex, Google Antigravity
- Prototyping:Basic product prototyping with React / Next.js
- Languages:Chinese (Native), English (Working proficiency)